Our Story Starts Here

It has always been a dream of mine to own a sporting goods store. Coming from a small town in northern Michigan, I know how difficult it can be to find products that are high in quality and also fair in price for the typical American worker. I have the unique opportunity to provide a high quality product at a more affordable price. All of the soft plastics are hand made and meticulously inspected to ensure the highest quality. The molds and plastic we use are all high quality. We also offer custom made baits. If you have a color idea, or alteration that is within our ability, we will do it for you.